Your website shouldn’t feel like a puzzle your team is constantly trying to solve. The Rebus Framework is how we bring order to the chaos, connecting strategy, UX, SEO, and development into one sane, repeatable system that actually works.
At The Rebus Agency, our mission is to build and optimize websites that respect people’s time, answer their questions, and guide them toward the right next step with clarity and ease. A healthy site should feel fast, trustworthy, and intuitive. When we get the experience right, growth follows.
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I’m Jacqueline Martinez, Founder of The Rebus Agency and the brain behind The Rebus Framework.
For more than 20 years, I’ve led web strategy, marketing, and growth initiatives for B2B, SaaS, and enterprise organizations, often stepping in when teams were exhausted from redesigns that didn’t deliver. I’ve overseen multi-site migrations, intranet rebuilds for tens of thousands of users, website launches for new products, and the unglamorous but crucial work of fixing broken tracking, tangled navigation, and leaky funnels.
I built The Rebus Framework because most teams don’t need more tools or louder advice. They need a clear, grounded way to understand what’s happening on their site, what to fix first, and how to move forward without burning out their people.
I love teaching what I know, empowering in-house teams, and turning “Is it us?” anxiety into “We’ve got this” confidence. If your website feels noisy, political, or fragile, you’re exactly who I designed this for.
- Jacqueline Martinez
Services
A full strategic foundation built around your goals, users, and growth roadmap.
Transform your existing site into a fast, intuitive, and conversion-driven experience.
Build or rebuild your website with scalable, secure, and easy-to-manage systems.
